Title and Description Page
Life prior to POST 1
Childhood fascination with nature. Decision to major in English.
Early Involvement with POST 2
Early interaction with POST members while at Stanford. Recruitment by post leaders. First project with POST buying Half Moon property. Political partnering on statewide initiatives.
Expansion of POST 8
Building working capital fund. Stretching donations dollars to fullest potential. Cultivating donors while promoting conservation. Increase awareness of biodiversity among local residents. Balance of working with both the public and private sectors.
Pescadero Conservation 12
Increased involvement of Gordon and Betty Moore. The Moores purchase and restoration of the Phleger Estate. Gordon Moore's personal interesting in local conservation.
Funding for POST 17
Shifting of sources in the mid-1990s. Push for increased funding in 2000 based upon the tech bubble. Rust sees an opportunity to gain huge momentum. Plea to Packard and Moore Foundations for $50 million each. Ambitious broad scale plans.
Moores' Influence on POST 20
Work with Moore Foundation makes POST focus on end goals. Importance of personal connection to conserved lands. Dealing with the Moores as people. Personalities of the Moores compared to other donors.
Where POST is going 25
Big plans for the future. Need for a paradigm shift. New ways to conserve land.
Personal Connection to the Donors 26
Need for personal connections in Conservation. Running into the Moores at Costco. Personability of the Moores and Gordon Moore's lack of ego.